Questions sellers ask
EU and UK Responsible Person questions, answered
Published Last updated
Straight answers to what sellers ask Eldris before they name a Responsible Person for the EU or the UK: who needs one, what it covers, the label address, signing up, switching and the price. 23 questions, put to Eldris 272 times between and , each answered in sixty words or fewer with a link to the full guide.
Most asked
Is the fee one-off or yearly, and what does the monthly plan cover?
The market fee is one-off: £195 per market, with no renewal fee and no re-registration. After that you pay only the monthly plan, from £19.95 (up to 20 SKUs) to £249.95 (up to 2,000 SKUs), which runs month to month. It keeps your appointment active: Eldris's address on your labels and listings, and replies to the authorities.
Are there any other charges?
For the appointment, only two: the one-off market fee and the monthly plan, and the market fee is never charged again. Cosmetics sellers can add the CPNP notification, £99 per CPSR, at checkout; the CPSR and product information file are not part of the appointment. Regenerating your certificate costs nothing, and the prices are on the service page.
How much will it cost for my products and markets?
Your markets cost £195 each, one-off, with 5% off the market fees from 4 markets, 10% from 7, 15% from 10. Your SKU count sets one monthly plan for all your markets, from £19.95 (up to 20 SKUs) to £249.95 (up to 2,000 SKUs). You pay the market fees and first month at sign-up, after seeing your quote.
How do I appoint Eldris as my Responsible Person?
Online, in one form: you give your company details, then choose your markets, product types and a plan by SKU count. You see your quote, accept the Letter of Authorisation and pay the market fees with the first month. Eldris issues the certificate of appointment within 60 minutes of completing onboarding.
What information do I need to give when I sign up?
Details only: your company name, contact name, email, phone, business address and country, product types, markets and SKU plan. You then accept the Letter of Authorisation; no documents are needed before you pay for the appointment. After payment, you supply accurate product information, including safety documentation, through your Eldris portal.
Can I add more countries later?
Yes: a market added later is its own one-off registration at £195, made in your portal. The multi-market discount counts only the markets ordered together at onboarding, so a market added later is not counted with those you hold. Your monthly plan covers every market and does not change, and the certificate names every market Eldris is appointed for.
Does one EU Responsible Person cover all 27 EU countries?
Yes: the GPSR asks for one economic operator established in the EU, not one per country (Article 16(1)). So one EU entity can represent you across the Union, and Eldris covers any of the 27 member states. Eldris charges a one-off fee for each market you choose and names those markets on your certificate.
Why does Eldris charge a fee for each market?
By choice: one EU entity can legally represent you across the EU, but each market is more work for Eldris. Pricing by market keeps a seller's first outlay low, and one monthly plan covers all markets. The fee is £195 per market, one-off, with 5% off the market fees from 4 markets, 10% from 7, 15% from 10.
Browse by topic
Do you need a Responsible Person
Does one EU Responsible Person cover all 27 EU countries?
Yes: the GPSR asks for one economic operator established in the EU, not one per country (Article 16(1)). So one EU entity can represent you across the Union, and Eldris covers any of the 27 member states. Eldris charges a one-off fee for each market you choose and names those markets on your certificate.
Why does Eldris charge a fee for each market?
By choice: one EU entity can legally represent you across the EU, but each market is more work for Eldris. Pricing by market keeps a seller's first outlay low, and one monthly plan covers all markets. The fee is £195 per market, one-off, with 5% off the market fees from 4 markets, 10% from 7, 15% from 10.
Can I be my own Responsible Person?
Only if your business is established in the EU: an EU manufacturer holds the role itself (Article 4(2)(a) of Regulation (EU) 2019/1020). The same applies to the EU maker of a cosmetic made in the EU. Otherwise an EU importer or an authorised representative holds it, or, failing both, a fulfilment service provider.
Is a Responsible Person the same as EPR registration?
No: a Responsible Person is the product-safety role, the EU operator named on your product who answers the authorities (Article 16 of the GPSR). Extended producer responsibility (EPR) is the duty to register with each country's producer register for packaging, electrical equipment and batteries. EPR also means paying for recycling, and Eldris offers EPR registration as a separate service.
Amazon says I need an EU Responsible Person. What do I do?
Appoint one and add its details to your listings: the GPSR requires them where the manufacturer is not established in the EU (Article 19(b)). The listing shows the Responsible Person's name and postal and electronic address, and marketplaces must let you enter them (Article 22(9)). Eldris's certificate names each market, ready to upload to Amazon Seller Central.
What the Responsible Person covers
Which products can Eldris represent?
Consumer products and cosmetics: the onboarding form lists general consumer goods, electronics, cosmetics, toys and children's goods, clothing and textiles, food contact materials and PPE. One registration per market covers every product type you sell. Medical devices fall under a different law, with its own authorised-representative rule (Article 11 of Regulation (EU) 2017/745).
Can Eldris be the EU authorised representative for CE-marked products?
Yes, for products under the acts listed in Article 4(5) of Regulation (EU) 2019/1020, such as the toy, low-voltage and radio equipment rules. There, an authorised representative with a written mandate can be the EU operator (Article 4(2)(c)), and Eldris covers them under one appointment. Eldris does not prepare your Declaration of Conformity or technical file.
What does a Responsible Person actually do?
It answers to the EU authorities for your product, with four legal tasks under Article 4(3) of Regulation (EU) 2019/1020. It checks the declaration and technical documentation exist and are available, answers reasoned requests, reports risks and cooperates on corrective action. Eldris also handles the authorities' correspondence and replies to them for you.
What happens if an authority contacts Eldris about my product?
Eldris logs the contact and notifies you of post reaching its EU address within 24 hours. The law requires the Responsible Person to answer a reasoned request (Article 4(3)(b) of Regulation (EU) 2019/1020). Eldris sends an initial response within 10 working days, from the documentation in your portal, and consults you before any substantive reply.
Does appointing a Responsible Person move my liability?
No: appointing a Responsible Person adds an EU operator for your product, while your own obligations as manufacturer stay with you. The Responsible Person's checks apply without prejudice to those obligations (Article 16(2) of the GPSR). Eldris's terms also require you to hold product liability insurance and to indemnify Eldris against claims arising from your products.
Labels and packaging
What name and address go on my label?
Both, under the GPSR: your own name and postal and electronic address as manufacturer (Article 9(6)), and the Responsible Person's (Article 16(3)). For EU markets that is EldrisAi OÜ, Ruunaoja tn 3, 11415 Tallinn, Estonia, with compliance@eldris.ai as the email. A cosmetic label also carries the Responsible Person's name and address, under Article 19(1)(a) of Regulation (EC) No 1223/2009.
When can I print Eldris's details on my packaging?
You can print them before the appointment, which takes effect when you complete onboarding; the certificate follows within 60 minutes. Eldris's name, postal address and email go on the product, its packaging, the parcel or an accompanying document (Article 16(3) of the GPSR). They also go on your online listings, under Article 19(b).
The UK
Do I need a UK Responsible Person as well as an EU one?
For cosmetics, yes: a cosmetic sold in Great Britain needs a responsible person established in the UK (Schedule 34 to SI 2019/696). For other consumer products, the General Product Safety Regulations 2005 make a UK representative optional, while sector rules such as toys are separate. Eldris adds the UK at the same £195 market fee, on the same monthly plan.
Signing up
How do I appoint Eldris as my Responsible Person?
Online, in one form: you give your company details, then choose your markets, product types and a plan by SKU count. You see your quote, accept the Letter of Authorisation and pay the market fees with the first month. Eldris issues the certificate of appointment within 60 minutes of completing onboarding.
What information do I need to give when I sign up?
Details only: your company name, contact name, email, phone, business address and country, product types, markets and SKU plan. You then accept the Letter of Authorisation; no documents are needed before you pay for the appointment. After payment, you supply accurate product information, including safety documentation, through your Eldris portal.
Can I add more countries later?
Yes: a market added later is its own one-off registration at £195, made in your portal. The multi-market discount counts only the markets ordered together at onboarding, so a market added later is not counted with those you hold. Your monthly plan covers every market and does not change, and the certificate names every market Eldris is appointed for.
Switching and cancelling
How do I switch Responsible Person without a gap?
Appoint Eldris before your current appointment ends: the certificate follows within 60 minutes of completing onboarding. Stock already on the market with the old Responsible Person's address is covered by evidence of the new appointment, with stickers as the worst case. New packaging and your online listings then carry Eldris's details (Articles 16(3) and 19(b) of the GPSR).
Can I cancel, and what happens to my labels if I do?
Yes: the plan runs month to month, and you can cancel at any time from your account dashboard or by contacting support. It ends at the end of the paid billing period, your appointment ceases, and you remove Eldris's details from packaging and listings within 30 days. The one-off market fee is not refunded.
Pricing
Is the fee one-off or yearly, and what does the monthly plan cover?
The market fee is one-off: £195 per market, with no renewal fee and no re-registration. After that you pay only the monthly plan, from £19.95 (up to 20 SKUs) to £249.95 (up to 2,000 SKUs), which runs month to month. It keeps your appointment active: Eldris's address on your labels and listings, and replies to the authorities.
Are there any other charges?
For the appointment, only two: the one-off market fee and the monthly plan, and the market fee is never charged again. Cosmetics sellers can add the CPNP notification, £99 per CPSR, at checkout; the CPSR and product information file are not part of the appointment. Regenerating your certificate costs nothing, and the prices are on the service page.
How much will it cost for my products and markets?
Your markets cost £195 each, one-off, with 5% off the market fees from 4 markets, 10% from 7, 15% from 10. Your SKU count sets one monthly plan for all your markets, from £19.95 (up to 20 SKUs) to £249.95 (up to 2,000 SKUs). You pay the market fees and first month at sign-up, after seeing your quote.
What counts as an SKU?
A SKU is one sellable item, and each variant, such as a size or a colour, counts as its own SKU. Your monthly plan follows your active SKU count, whatever the category or number of markets. The plans run from £19.95 (up to 20 SKUs) to £249.95 (up to 2,000 SKUs), as the service page shows.
Is there a discount for several markets?
Yes: 5% off the market fees from 4 markets, 10% from 7, 15% from 10. The discount counts the markets you order together at onboarding, and the UK counts as a market. It applies to the one-off market fees only, while the monthly plan is priced by SKU count and is never discounted.
How this list is built
Where the questions come from. Every question here was put to Eldris by a seller, by email to [email protected] or in the chat on this site. Eldris's own system reads both every night and groups the questions that ask the same thing.
Anonymised. No seller is named and no message is quoted: each question is paraphrased, and the line under it says how often it was asked and by how many sellers.
What it does not show. Price tables and worked examples are on the service page. The answers state the position of the Eldris service; they are not legal advice, and the terms apply to every order.
This edition covers questions asked between and .
From the Eldris channel
